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LKCS

4130 Plank Road
Peru, IL 61354
815-223-0391
fax 815-223-6885
toll free 866-552-7866
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"Consumers Credit Union adopted LKCS DataFlex tools and are delighted with the results. DataFlex provides many of the benefits of an MCIF system without the expense and complexities of managing it ourselves.

DataFlex has enabled us to launch new targeted marketing campaigns and easily measure the results. We have the tools we need to analyze our membership and gain new business. DataFlex is quickly becoming an invaluable marketing and cross-selling tool."

Hal Coxon
Consumers Credit Union
 
   
   
Print Friendly DataFlex Matrix Mailings

LKCS understands the importance of promoting your products and services to new account holders. These people are much more likely to open additional accounts and establish multiple relationships with you within the first few months. At the same time, 30% of them may leave your financial institution within the first year.

The Solution: A well coordinated Matrix Mailing “onboarding” campaign

  • Series of automated mailings sent out over a period of months to cross-sell additional products and services to new prospects/account holders
  • You define the matrix:

    • How many total letters?
    • Which products / services will you promote?
    • In what order?
    • What will the letters say?
  • All based on the same data warehouse as DataFlex Reporting
  • Also perfect for mergers and branch acquisition
  • Develop multiple matrices to cross-sell to different groups

Contact us to schedule a demonstration today!