One of the ways that your financial institution regularly communicates with all of your account holders is through account statements. Most will open and read their statements. This is a very powerful marketing tool many financial institutions don’t utilize to the fullest extent. Take advantage of your account statements, the postage is already paid for!
Transpromo document printing combines the printing of monthly statements and marketing into one process. Use it to print ads or Onserts directly on your statements. According to a survey performed by the United States Postal Service, 95% of people will read their monthly statement at least once, spending an average of 3 minutes reviewing the statement. Furthermore, 64% of respondents to a recent survey by Zoomerang and InfoPrint said they would use personalized coupons if printed onto monthly bills and statements (with nearly half responding that these would encourage brand loyalty). Onserts (ads) printed directly on your statements will get read.
Our traditional statement printing/mailing services and our electronic statement solution extend your institutions marketing options. Here are just some of the marketing options that LKCS offers: