Automate your marketing with a highly effective series of data-driven messages.
DataFlex Matrix Mailing allows you to target specific groups with data that you already have. With a series of automated mailings or emails, you can cross-sell additional products and services to new prospects and account holders.
DataFlex Matrix Mailings are perfect for:
- Onboarding Campaigns – Welcome new clients and explain the benefits you provide while effectively cross-selling additional products and services.
- Reboarding Campaigns – Remind non-profitable or non-engaged account holders about your advantages and send targeted offers for additional products and services that meet their profile.
- Indirect Lending – These borrowers are happy with their car, but not necessarily with their lender. Now’s your chance to introduce yourself and explain how you can benefit them beyond the car loan.
- Mergers & Acquisitions – When you acquire new business, how will you maximize retention of existing account holders? A coordinated matrix campaign can do that while bringing in additional new money!
- Other Opportunities – Matrix campaigns are effective to promote investment services, mortgage and insurance relationships, and communicate with your prospects over a period of time about any of your services.
We have the expertise to design and develop an effective matrix campaign strategy for your organization.